Unveiling Lancia's Hidden Treasure: The Mizar Concept's Timeless Aesthetic

Unique ONES - Lancia, the iconic Italian brand with a storied history in the world of racing, is set for a remarkable rebirth in the coming years. The revival plan not only includes the eagerly anticipated Lancia New Ypsilon slated for a 2024 release but also brings back the flagship Gamma and potentially transforms the classic Lancia Delta into a crossover – a move bound to stir emotions among ardent Lancia enthusiasts.

The Lancia Mizar Concept born from the skilled hands of renowned designer Giovanni Michelloti, made its debut at the 1974 Turin Motor Show. (Picture from: Pinterest)

At the heart of Stellantis group's vision for Lancia lies a commitment to style and elegance, aiming to breathe new life into a brand that has left an indelible mark on automotive history. The designers tasked with shaping Lancia's future draw inspiration not only from contemporary trends but also from the brand's rich past, harking back to iconic models like the Stratos and the Flaminia. However, in this journey of rediscovery, an obscure gem from the 1970s, the Lancia Mizar Concept, emerges as a potential source of inspiration.

The Lancia Mizar Concept's design showcased a distinctive grille, elevated ground clearance reminiscent of modern crossovers, and an expansive glass area. (Picture from: OldConceptCars)

The Lancia Mizar, born from the skilled hands of renowned designer Giovanni Michelotti, made its debut at the 1974 Turin Motor Show. Based on the Beta 1800 platform, this concept car not only astonished onlookers with its unconventional lines but also provided inspiration for other unique models, including the one-off Lancia Beta Felber FF. Michelotti's design showcased a distinctive grille, elevated ground clearance reminiscent of modern crossovers, and an expansive glass area.

The Lancia Mizar Concept not only astonished onlookers with its unconventional lines but also provided inspiration for other unique models, including the one-off Lancia Beta Felber FF. (Picture from: es.Motor1)

Safety and passenger comfort took precedence in the Mizar's design. Boasting four separate gull-wing doors for easy access, the Lancia Mizar prioritized both style and functionality. The exterior, painted in a light orchid hue, aimed to capture attention on the road, making a bold statement wherever it went.

The Lancia Mizar Concept featuring particularly the four vertically opening gull-wing doors – a design element typically associated with the sportiest cars, including the legendary Mercedes-Benz 300SL. (Picture from: es.Motor1)

Michelotti's genius is evident in the Mizar's unconventional features, particularly the four vertically opening gull-wing doors – a design element typically associated with the sportiest cars, including the legendary Mercedes-Benz 300SL. Inside, a spacious and well-finished cabin welcomed passengers with beige and purple upholstery, featuring four comfortable seats derived from the Beta model. The minimalist dashboard housed essential controls, including the radio and heating, along with convenient storage compartments.

The Lancia Mizar Concept's peculiar aspect was the absence of seat belts, a reflection of the era's lax safety regulations, and only dedication to both aesthetics and functionality.  (Picture from: OldConceptCars)

A peculiar aspect of the Lancia Mizar prototype was the absence of seat belts, a reflection of the era's lax safety regulations. This decision aimed to preserve the interior's elegant design, showcasing Michelotti's dedication to both aesthetics and functionality. | _n9RztdDkWA |

The Lancia Mizar Concept remains a testament to Michelotti's design prowess and serves as an intriguing piece in the mosaic of Lancia's illustrious history. (Picture from: PlanetCarsz)

While details about the Mizar's engine remain scarce, it is likely that it utilized a powerplant derived from the Beta. Despite the prototype never making it to production, the Lancia Mizar remains a testament to Michelotti's design prowess and serves as an intriguing piece in the mosaic of Lancia's illustrious history. 

As Lancia embarks on its revival journey, the echoes of the Mizar's avant-garde design may well reverberate, influencing the brand's future direction in unexpected yet captivating ways. *** [EKA | FROM VARIOUS SOURCES | ES.MOTOR1 | OLDCONCEPTCARS | STORY-CARS | CARROZZIERI-ITALIANI | PLANETCARSZ | CLASSICANDSPORTSCAR ]

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