When rappers collaborate with automakers, then the unique Will.I.AMG is born

Wild ONES There have been many collaborations between artists and car makers and it is certain that the result of this collaboration is something unique and special. As we could be seen recently, there's a quirky looks Mercedes-AMG GT four-door custom named Will.I.AMG which is the result of a collaboration between Mercedes-AMG and the famous American artist and musician, Will.I.Am. Maybe you still remember, in the past one of the custom VW Beetle based cars of this American musician had also made a stir in the automotive world due to its uniqueness.

This quirky looks Mercedes-AMG GT four-door custom named Will.I.AMG which is the result of a collaboration between Mercedes-AMG and the famous American artist and musician, Will.I.Am. (Picture from: OtoLoka)

To realize this unique Will.I.AMG custom car, the famous American musician brought a 4-door Mercedes-AMG GT to the famous West Coast Custom modification house, which was famous through one of the MTV's shows in the 1990s titled Pimp My Ride. According to the musician, this project's aim is to encourage young people to dare to come up with new ideas, while at the same time doing the impossible.

This project's aim is to encourage young people to dare to come up with new ideas, while at the same time doing the impossible. (Picture from: OtoLoka)

  

 "I grew up in the ghetto. I grew up with hip-hop. I watched legendary hip-hop rap artists and knew about Mercedes from them. It's always been a dream to be a Mercedes owner. Well, for many kids in the city, owning a Mercedes is a fortune symbol and progress of the struggle," explained the man whose real name is William James Adam Jr.

To realize this unique Will.I.AMG custom car, the famous American musician brought a 4-door Mercedes-AMG GT to the famous West Coast Custom modification house. (Picture from: id.Motor1)

“Now I've gained my goals and pushed even higher by re-imagining and creating my own vision of the AMG model. But I didn't touch the engine, because AMG really makes the best engine," added the man who was born and raised with an American hip hop group, the Black Eyed Peas.

So, if you look at the appearance of the AMG GT 4-door modified model, which should have four doors, it has been changed to only two doors combined in a suicide door style with an opening facing the front. While the front fascia, which was originally aggressive, has changed drastically because it uses the Mercedes-Benz G-Class fascia.

While the front fascia, which was originally aggressive, has changed drastically because it uses the Mercedes-Benz G-Class fascia. (Picture from: OtoLoka)

Indeed, the car that was the result of a collaboration between Will.I.Am and Mercedes-AMG was inspired by two legendary Mercedes-Benz models, namely the SLS Gullwing and the G-Class. Besides that, the Will.I.AMG modified car still uses the Mercedes-AMG GT 4-door's engine, which is a 3.0 liter turbo intercooler capable of producing a peak power of 362 horsepower, with a torque of 369 Nm, and transfered to all wheels.  

Even so, in addition to the quirky front fascia and large front opening doors, the roof of this unique custom sedan is also partially made of glass. While the Mercedes-Benz emblem, was replaced by a cute bear logo named “Bear Witness” (although at first glance the Mercedes emblem can still be seen) on the front grille and rim cover.

if you look at the appearance of the Will.I.AMG, which should have four doors, it has been changed to only two doors combined in a suicide door style with an opening facing the front. (Picture from: MerahPutih)

Associated with the use of this unique emblem, reportedly to promote a limited collection of clothing and accessories under the brand of "Bear Witness". Therefore, a portion of the proceeds from the sale of the Bear Witness Drop 1 - Limited Edition collection will be donated to the artist's i.am/Angel Foundation.

The Will.I.AMG custom car also featured with the roof of this unique custom sedan is also partially made of glass. (Picture from: MerahPutih)

Regarding this collaborative project, the German manufacturer through Philipp Schiemer, the Chairman of the Management Board of Mercedes-AMG GmbH. said, "Our collaboration with Will.I.Am has reached new heights with 'The Flip'. We have inspired and motivated each other in realize this holistic concept, which is so much more than just a great car. We take our responsibility to society seriously."

As it is known, that the Will.I.AMG is one of the six collaborative projects between Will.I.Am and Mercedes-AMG called "The Flip-Innovation for Purpose," which has the aim of providing access to education and skills for students and disadvantaged communities, through a fundraiser event featured at the United States Grand Prix 2022 - F1 Race, in Miami. *** [EKA | FROM VARIOUS SOURCES | ID.MOTOR1 | ]

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